In February 2022, Julia Fox appeared on Alexandra Cooper's "Call Her Daddy" podcast to discuss how she considered herself to be Kanye West's muse. When Cooper asked Fox what she thought a muse meant, Fox replied, "I mean, I was Josh Safdie's muse when he wrote 'Uncut Gems' do you know what I mean, like things like that."

TikTok picked up this strange sound excerpt from the interview and had a field day. As of this writing, there are 60,000 Tiktok videos (and counting) that spoof Fox's exaggerated pronunciation of "Uncut Gems." Even celebrities like Shay Mitchell and Cara Delevnigne have jumped at the chance to poke fun at Fox, by participating in the social media trend where people look like they glitch when they say "uncut gems." (Except now, it sounds a little more like "unkuh jams.") After nearly a month of the entire Internet making fun of her, Fox finally addressed the trend by commenting on an Instagram post that featured a compilation of people mocking her. "Omggggg I was stoned leave me alone!!!! Hahahahaha," she wrote, according to Insider. Whether or not this was the case, Fox (unintentionally) made Internet history.