Taylor Swift is aware that not all football fans enjoy seeing footage of her cheering for Travis Kelce in the stands, and frankly, she doesn't care. In her Person of The Year interview with Time Magazine in late 2023, Swift responded to the fact that some NFL fans have been complaining about how often the cameras pan to Swift during Kansas City Chiefs games. "I'm just there to support Travis," she said. "I have no awareness of if I'm being shown too much and p****** off a few dads, Brads, and Chads." 

This quippy comeback of Swift's immediately garnered attention, and Fox NFL Sunday quickly ran with it to create an amusing ad in which a fictional family consisting of Chad Bradson, Brad Bradson, and Chad Bradson Sr. explain why they are "mad" at Taylor Swift: because the fictional Mrs. Bradson is such a huge TayTay fan that she ran off to the Eras Tour and never came back.

Considering all of this has been fodder for media coverage and social media discussion for months now, we aren't terribly surprised that Taylor's response to Jo Koy's joke was what it was; after all, the joke was hardly original and was, in some ways, like grabbing for the lowest-hanging fruit. At least that's how Swift fans seem to feel judging by their social media reactions to the awkward Golden Globes moment.